Headline and Subject Line Variants

Generate headline, subject line, or hook variants across labeled psychological angles: each honest, in-limit, and built to be A/B tested.

Write headline variants for the content below.

What it's for: [EMAIL SUBJECT LINE / ARTICLE HEADLINE / AD HEADLINE / YOUTUBE TITLE / LANDING PAGE H1]
What the content actually delivers (be honest: every headline must be paid off by this):
"""
[SUMMARIZE THE CONTENT OR OFFER IN 2-4 SENTENCES, INCLUDING THE MOST SPECIFIC FACT/NUMBER IN IT]
"""
Audience: [WHO + WHAT THEY WANT]

Write 12 variants across these labeled angles, 2 each:
1. **Specificity**: built around the most concrete number, timeframe, or detail in the content.
2. **Curiosity gap**: opens a loop the content genuinely closes. The test: after consuming the content, the reader must feel the headline was answered, not baited.
3. **Benefit-direct**: the outcome, plainly stated in the audience's words.
4. **Problem/pain**: names the frustrating thing they're experiencing right now.
5. **Contrarian**: challenges what this audience assumes (only if the content actually argues it).
6. **Social proof / authority**: built on real proof from the content ([or skip and write 2 more specificity variants if no proof exists, never invent numbers of users, results, or endorsements]).

Format limits:
- Email subject: under 45 characters, plus a preview-text line (under 90 characters) that extends it.
- Article/YouTube: under 60 characters so it doesn't truncate.
- Ad headline: under 40 characters.
- H1: under 10 words.

Rules: no clickbait the content can't cash ("you won't believe" is banned), no ALL CAPS, no fake urgency ("last chance" only if literally true). After the 12, pick your top 2 and give one sentence each on why: then tell me which 2 to test against each other and what the test would teach me.

How to use

The honesty input is the mechanism: by forcing you to state what the content actually delivers, every variant stays payable; the difference between curiosity and clickbait is whether the content closes the loop. Test the two recommended finalists rather than shipping your gut favorite; subject-line intuition is famously miscalibrated.

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Target reading level: [e.g. "8th grade" / "as simple as the content allows"].

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My relationship to these products: [e.g. "I make one of them" / "I use two of them daily" / "none, I am researching"]
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Real questions people ask me:
"""
[PASTE SUPPORT TICKETS, SALES CALL NOTES, SEARCH QUERIES, OR COMMENTS. RAW IS FINE.]
"""

Facts I can state as true: [PRICING, POLICIES, LIMITS, TIMELINES]

Do this:
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