AP Style Press Release

Write a press release.

The news (be honest, if this isn't actually new, say so and tell me what the real story is): [WHAT HAPPENED: launch, funding, partnership, milestone, hire]
Company: [NAME + ONE LINE ON WHAT IT DOES]
The 5 Ws: [WHO, WHAT, WHEN, WHERE, WHY IT MATTERS, with real dates and numbers]
Quote sources: [NAME + TITLE of 1-2 people who can be quoted, plus anything they actually said or believe]
Who should care: [THE OUTLETS/BEATS THIS TARGETS, e.g. "fintech trade press", "local business journals"]
Boilerplate facts: [FOUNDED YEAR, HQ, SIZE, FUNDING: whatever is public]

Format: standard wire structure:
1. FOR IMMEDIATE RELEASE
2. **Headline**: under 10 words, active verb, states the news plainly. No colons-with-hype, no "revolutionary".
3. **Subhead** (optional): one line adding the most newsworthy number or consequence.
4. **Dateline + lede**: CITY, State, Date, then the entire story in one paragraph: all 5 Ws in roughly 35 words. An editor who reads nothing else must have the story.
5. **Body (300-500 words, inverted pyramid)**: details in strictly descending importance: context and numbers first, mechanics later. Short paragraphs (2-3 sentences). Editors cut from the bottom; write so any bottom-cut still leaves a complete story.
6. **Quotes**: 1-2 quotes that add opinion, stakes, or color. Facts never live in quotes. Write them the way the named person would plausibly speak, and flag both with [APPROVE: quote must be confirmed by the named person before sending].
7. **Boilerplate**: "About [Company]", ~100 words, evergreen, from the facts I gave.
8. **Media contact**: [NAME, EMAIL, PHONE], then ### centered on its own line.

AP style rules to enforce: spell out one through nine, numerals for 10+; % with numerals; job titles capitalized only before names; no Oxford comma; no superlatives or hype words: "revolutionary", "game-changing", "cutting-edge", and "thrilled" are banned. If a claim isn't supported by the facts I provided, mark it [UNSUPPORTED] rather than softening or keeping it.