Brand Jingle
Write a jingle or brand anthem people remember: one hook, a name that lands on the strong beat, and versions cut for every ad length.
Write a jingle for [BRAND]. What the brand does, in plain words: [ONE SENTENCE] The one thing to remember: [THE NAME, THE OFFER, OR THE PHONE NUMBER] Audience: [WHO] Brand personality: [THREE WORDS] Where it plays: [RADIO / TV / SOCIAL PRE-ROLL / IN STORE / PODCAST READ] Lengths needed: [e.g. 5 seconds, 15 seconds, 30 seconds] Genre and era: [e.g. "warm 70s soul", "bright modern pop", "acoustic and homespun"] Produce: 1. **The hook**: one melodic phrase of 5 to 9 syllables that contains [THE ONE THING TO REMEMBER]. This is the entire jingle; everything else is a setting for it. Write the brand name on the strongest beat of the phrase, since a name that lands on a weak beat is the reason jingles get remembered without the brand attached. 2. **Three hook options** with different rhythmic shapes, and one line on what each one feels like. 3. **The full versions**, built from the winning hook: - **5 second**: the hook alone, with a one-bar instrumental tag. - **15 second**: one short line of setup, then the hook, then the hook repeated. - **30 second**: two short verse lines, the hook, one more line, then the hook twice with a bigger arrangement. The hook is identical in every version. That repetition across lengths is what makes it stick. 4. **The style prompt** for a music generator, using era, instrumentation, vocal character, and production rather than artist names. 5. **The lyric sheet** with structural metatags marking each section and the arrangement note inside them. Rules: - Simplest possible language. A jingle lyric is not the place for a clever line, and anything a listener has to parse is a line they will not sing back. - Singable, not spoken: prefer open vowels on the held notes, and avoid consonant clusters on the hook. - One claim only. A jingle carrying three messages carries none. - Every claim must be one we can substantiate. - Do not use a melody or lyric that resembles an existing song. Describe the feel instead.
How to use
Putting the brand name on the strong beat is the specific craft detail that makes the difference between an ad people hum and an ad people hum without knowing whose it was. Keeping the hook identical across the 5, 15, and 30 second cuts is the other half, since the memory effect comes from hearing the same phrase in every format rather than from any single spot. Generate the hook first and only commit to full arrangements once one of the three options is clearly stickier.
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